Address-Device Match Dataset

A probabilistic match of devices to physical addresses using a virtual boundary and device geographic location history.

The Address-Device Match data feed is delivered as a TSV file with the following fields.

FieldDescriptionData TypeExample
addressA physical address represented as a complete stringString7800 Shoal Creek Blvd, Austin, TX 78757
addressGeoCodeThe latitude and longitude geo-coordinate centroid of the addressString30.3599316,-97.744734
ifaMobile advertising ID - a unique, user-resettable ID for advertisingString00006e84-b499-4e16-9cc0-c3df13c71cf0
frequencyThe total count of days that the mobile device geographic location data points resided within the matching boundaryInteger2
datesAn array of dates (YYYYMMDD) where the device was probabilistically matched to the addressString20190404,20190403